To celebrate the Metropolitan Manila Development Authority (MMDA) 44th founding anniversary and to continue to provide employees insurance support in case of accident while in the line of duty, MMDA and Pru Life UK have renewed partnership on November 8, 2019.
“Pru Life UK again renewed its commitment to providing accident insurance coverage to MMDA’s 8,000 personnel with premiums fully waived for another year,” MMDA Chairman Danilo Lim said.
Lim said Pru Life UK again extended its commitment to providing accident insurance coverage to MMDA’s 8,000 personnel with premiums fully waived for another year as he expressed gratitude to the private firm.
Free accident insurance is granted to MMDA employees – permanent, casual and job personnel – for the third consecutive year now.
“The program will surely protect them and grant assurance to their loved ones in the event of an accident while performing their duty,” said Lim.
There were 26 family beneficiaries of insured MMDA employees who have received financial assistance under the said partnership.
The agreement is in line with the life insurance’s advocacy to raise awareness on the importance of safe road usage for the welfare of motorists, pedestrians and other road users through the Safe Steps Road Safety Program.
This is in response to the World Health Organization (WHO) report that 1.35 million individuals are killed on roads globally every year, including 500 children every day.
WHO cited that road accidents are the number one cause of death of 5 to 29-year-olds and prevail as a life-threatening issue in Asia. First established in 2017, the MMDA-Pru Life UK’s partnership has enabled the dissemination of Safe Steps Road Safety educational and awareness materials—created and developed by Prudence Foundation, the community investment arm of Prudential in Asia and Africa—across MMDA’s key communication platforms.
The program also includes LED gantries along EDSA, steel pylons along main avenues in Metro Manila, as well as MMDA’s official website and social media pages, spreading awareness of key topics such as drunk driving, distracted driving, seatbelts, speed limits, motorcycles and pedestrians.